Case studies - Easol

Case Studies

Creating experiences is the best job in the world – but it’s also the hardest. From global entertainment brands to local legends, the most innovative experience creators use Easol to scale what they love.

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  • Swingers
  • Bingo Loco
  • Jury Games

creator Impact

  • 30 %
    Increase in Conversion Rate

    Easol is proven to help customers convert faster

  • 20 %
    Increase in Spend per Head

    Easol helps creators sell more in advance and drive higher-value bookings

  • 200 %
    Return on Investment

    Creators are making their money back within 6 months

Creator Stories

See how the most innovative experience creators around the world are doing more of what they love and growing their businesses with Easol.

Unplugged

Digital detox getaways

“We had 75% conversion using Easol’s custom bookings feature. Easol has allowed us to create urgency in booking with the added benefit of a personalised response that has accelerated the guest booking process.” — Ben, Co-Founder

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Wavy Sail

Ocean Adventures

“Easol is not just a great platform — it is a case study in how to build a truly fantastic business at every level. As a business owner, working with Easol always feels like co-creation. The team genuinely seems to be passionate about our business and genuinely wants to make it a success.” — Andrew, ...

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Rapha

Cycling Trips & Events

The global cycling brand has curated a series of special experiences to explore the world as part of its community of impassioned and curious riders. Through Rapha events, riders can traverse varied and exciting scenery with the guidance of one of the most trusted brands in cycling, eager to share its decades of knowledge.

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Cercle Moment

Music Experiences

“The heart of each journey is a musical narrative featuring artists from our ecosystem, making each moment feel timeless and intimately exclusive. We aim to provide journeys found nowhere else, sparking curiosity in those eager to explore experiences that touch the edge of possibility.” — Marcelo, Project Lead

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Defected

Destination Festival

“Easol has helped Defected through their amazingly supportive team. The biggest impact for us is being able to go into the backend and build/edit what we need to do without having to ask a coder. This has been super beneficial and allowed us to save a lot of time.” — Millie, Event Marketing

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  • 33 %
    of Sales through
    Payment Plans

SXM Festival

Boutique Festival

SXM is a destination experience where music connects with nature, and community becomes family. From sunrise to sunset, beaches to rainforests, mountain top views to villa infinity pools, every moment is unforgettable. SXM Festival is rooted in human connection and artistic expression.

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Hide&Seek

Music & Arts Festival

“Easol allowed us to offer flexible payment options to our customers. We ran ads around it, we launched email marketing, we promoted it on the website. It had such a high return, so we doubled down, resulting in our biggest number of sales to date!” — Kurt, Co-Founder

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  • 70 %
    More Effective Market Spend

Snowboxx

Music & Ski Festival

Snowboxx is an annual festival showcasing world-class acts in unique mountain locations at Europe’s best ski resort.

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Afro Nation

Afrobeats Festival

“We pride ourselves on partnering with innovative technologies like Easol.” — Obi, Co-Founder

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  • 4.3 $
    Increase in
    Revenue

Hijingo

Multi-sensory Live Entertainment

Hijingo is an unparalleled journey of futuristic bingo, live entertainment, vibrant lights, and high-energy music. Immerse yourself in a thrilling, dystopian bingo adventure with chances to win big cash jackpots or a holiday. Elevated by food and drink options, brunches, and special events for the ultimate day or night out, Hijingo offers a unique experience ...

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Bingo Loco

Bingo Rave

“Easol has completely transformed how we run our events. As a touring experience with hundreds of shows across multiple countries, we needed a platform that could keep up – and Easol delivered. From seamless ticketing to powerful data insights, it’s become the backbone of our operations. More importantly, it gives us full control over our ...

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Festival

Configured for an annual festival event featuring accommodations and add-on experiences.

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Adventure

Configured for an adventure brand featuring multi-day and single-day trips in destinations around the world.

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Entertainment

Configured for a multi-entertainment venue featuring different timed-entry activities, food and drink, add-ons and packages.

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Music

Configured for an annual festival event featuring accommodations and add-on experiences.

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Swingers

Mini Golf / Competitive Socialising

“Since we’ve moved over to Easol it’s been night and day really. We can be much more spontaneous and change our products on a regular basis, and our website is best-in-class, much more stable than what we used to have. And in terms of the customer experience, we can offer our customers so much more in flexibility and help, they can really curate their own booking with us. It’s given our team a whole new lease of life and we absolutely love it.” — Matt, Co-Founder

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  • 14 %
    Increase in
    Spend per Head

SurfYogaBeer

Destination Trips / Adventure

SurfYogaBeer’s mission is to create life-changing experiences that combine fitness, epic parties, and the opportunity to forge life-long connections. Learn how integrating their website and bookings, automations, and flexible payments options helped them break free from their previous tech limitations so they could scale their global trips and 5x sales.

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  • 5 x
    Increase in
    Global Trips

WOMAD

Festivals / Music

Founded by Peter Gabriel in 1980, the iconic festival institution WOMAD has grown from a single UK event into a global celebration, with over 160 festivals held across 27+ countries. Learn how multi-stage booking journeys, expert support, and an intuitive website builder have helped them amplify each festival’s unique identity, while driving sales and streamlining ...

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  • 11 %
    Increase in Average Ticket Value

Girls Guide to the World

Destination Retreats

What started as highly-curated, women-only getaways to Paris has gradually expanded to trips in over 25 countries, empowering women to expand their worldview and build meaningful connections. Discover how streamlining their website and bookings system and offering payment flexibility at checkout helped boost cart conversion rate and support their continued growth.

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  • 70 %
    Increase in Trip Sales

our creators

Creator Love

Creators from around the world share what it’s like to build with Easol—so they can deliver unforgettable experiences at scale

"With multiple cases for our players to crack, as well as options for public and private bookings, our booking journey became overwhelming for our customers and labour-intensive for our team. Easol has streamlined everything in an intuitive way, with excellent customer and technical support at every stage."

Jury Games
TOM BLACK, CREATIVE DIRECTORJury Games

Since we’ve moved over to Easol it’s been night and day really. We’ve moved across to Easol, our website is best-in-class, much more stable than what we used have, and we can offer our customers so much more in flexibility and help, they can really curate their own booking with us. It’s given our team a whole new lease of life and we absolutely love it.

Swingers - The Crazy Golf Club
Matt Grech-Smith, Co-Founder and CEOSwingers - The Crazy Golf Club

“Easol has completely transformed how we run our events. As a touring experience with hundreds of shows across multiple countries, we needed a platform that could keep up - and Easol delivered. From seamless ticketing to powerful data insights, it’s become the backbone of our operations. More importantly, it gives us full control over our brand, customer journey, and revenue. Just a direct, scalable solution that actually understands experience businesses. We couldn’t recommend it more."

Bingo Loco
CRAIG REYNOLDS, CO-FOUNDER AND CHIEF MARKETING OFFICERBingo Loco

Made with Easol

Explore the latest and greatest sites built on Easol

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Swingers
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