An Open Letter
Create moments not things
Our experiences shape who we are. Creating experiences allows us to shape who we become. Let's create a better future.
Read more
Built by experience creators, for experience creators
We're building Easol to be the platform we always wished we'd had for our own experience businesses (and so much more).
Our mission is to make Easol an experience commerce platform that puts the technology, ownership, and possibilities in your hands—so you can create experiences that will shape the future.
Creating and sharing experiences changed our lives. We hope it'll do the same for you, it's your turn now.
Ben and Lisa
Easol Co-Founders
Our story so far
We have to throwa party here
We arrived at our camp in the early evening - restless but on a high. The ten hour drive from Marrakech was scenic and adventurous, and every step built more anticipation for the adventure ahead. So, without a moment to lose, we set out barefoot to climb the tallest rise and catch the last of the day's sun.
As can only happen on adventures, our timing was perfect. We watched the long shadows of the dunes stretch over the expanse as the sun set and the stars emerged. It was unbelievable...
The Sahara desert is immense beyond words. Strangely oceanic, you feel tiny and powerless, yet at peace – like you're exactly where you're meant to be at that exact moment. It was in this silence that Lisa leaned over and said, "We have to throw a party here."
Our biggest journey yet began when Ben, still contemplating the horizon, replied:
"F*ck it, why not?"
2014
Rise Festival
We co-create Rise Festival – Europe’s leading snowsports and music festival with 5,000 attendees.
2016
Beyond Adventures
We launch Beyond Adventures, a series of adventure travel experiences in remote locations.
2017
Easol Platform launches!
We launch our platform MVP, and Beyond Sahara was the first experience to be sold on Easol!
2018
Y Combinator
We’re backed by the world’s best early stage investor.
2019
100 creators
We hit lightning-speed growth and our first 100 creators join the platform, including Rise Festival!
2020
$4.5m series seed
We close our series seed and change our name to Easol!
2021
Our biggest product launch!
We launched our new brand and had our biggest product launch yet!
2022
$25M SERIES A
We closed our Series A with lead investor Tiger Global!
2023
Festivals showcase
We launched our Festivals Showcase, supercharging our growth in the festivals space!
2024
LBE Product launch!
Major product development and launched LBE reference customer with Swingers
We've got your back
Easol is built by Experience Creators, for Experience Creators. Just like the supportive role of an artist's 'easel', we're here to support you every step of the way. Let us handle the details so you can focus on the dreams.
Our Investors
Easol is backed by the world's greatest investors behind companies like Stripe, Airbnb, Dropbox, Netflix, Slack, and GoCardless.
